Google Checkout
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Well its Friday, and I thought I write about Google Checkout, that’s right Google Checkout. Believe it or not, this is a great solution for lower volume start-ups and any size webmaster using Google Adwords. We’ll analyize both senerios, starting with a new website start-up. New sites can quickly add a payment option on their website using a Buy-It-Now Button, with a simple cut & paste of code generated from their Google Checkout Account. Conformation of your banking info is fast & simple by entering the amount of a small bank deposit, into your Google checkout account. Merchants can be up and running in a very short period of time. Google has made the entire process simple and fast.
If you currently accept credit cards with a merchant account, you may want to add the Google Checkout feature as an Alternative Payment Methood. Especially if you advertise with Google Adwords, as Google will give you a break on the processing cost, based on your Adwords Advertising. The largest benefit is the fact that Google will add a Google Checkout Icon to your advertising, which should increase your clicks, thus increase your conversions. Even if you are using a particular shopping cart with your merchant account, you can integrate it in using Google Checkout API integration tools.
In conclusion, Google Checkout is a great add-on to an existing merchant account. You may want to take a look at their blog at the Official Google Checkout Blog for more information.
MARK SAND
http://www.usa-merchantaccount.com
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Tags: Google Checkout, Merchant Account
